What Are the Best Industries to Recruit Life Insurance Agents From?

Your next great life insurance producer may already be selling.

Just not insurance.

Which Careers Can Produce Strong Life Insurance Candidates?

Life insurance agencies can expand their recruiting beyond existing insurance agents by targeting professionals with transferable sales skills, including:

• Real estate agents

• Mortgage loan officers

• Solar sales representatives

• Automotive salespeople

• Home improvement salespeople

• Recruiters

• Merchant-services representatives

• B2B sales professionals

• Telecommunications salespeople

• Other commission-based sales professionals

Why Recruit From Other Sales Industries?

These candidates may already understand:

Prospecting. Follow-up. Rejection. Closing. Commission. Accountability.

They don't necessarily need to learn how performance-based sales feels.

They need to learn insurance.

Are Real Estate Agents Good Candidates for Life Insurance?

Potentially.

Real estate professionals often have experience generating their own business, managing pipelines, following up with prospects, working flexible schedules, and earning commission-based income.

Those skills can transfer to insurance sales.

Are Mortgage Professionals Good Candidates?

Mortgage professionals may already understand financial conversations, relationship selling, referrals, compliance-sensitive environments, and commission compensation.

For the right candidate, insurance can represent another potential career path.

Are Solar and Automotive Salespeople Good Candidates?

They can be.

Both industries can require persistent prospecting, objection handling, closing, follow-up, and comfort with performance-based compensation.

Those are highly transferable sales behaviors.

Do Candidates Need Insurance Experience?

Not necessarily.

Insurance knowledge can be taught and appropriate licensing must be obtained before regulated insurance activities are performed.

What agencies should evaluate is whether candidates possess the behavioral foundation required to succeed in sales.

Where Should Life Insurance Agencies Look for Their Next Producers?

Don't search only where insurance agents are.

Search where salespeople are.

That's the larger opportunity.

Agent ATMS helps life insurance organizations build recruiting pipelines that can reach beyond traditional insurance circles and identify new pools of potential talent.

Your Competitors May Be Fighting Over Existing Agents.

You Could Be Recruiting the People Who Become the Next Generation of Them.

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